Design portfolio / UI UX design / OpenResty Website Web App UI Product Design
Previous version of OpenResty Edge product page was lack of priority, using too many colors and information intensively laid out... It was more like an educative wikipedia of the product than a commercial web page.
Users cannot find important information quickly.
Users are not sure their problems can be solved with our product.
Users are not guided to download the product.
Educate users the outcome of using the product by addressing on Why use our product and What can be achieved with our product.
Shift the function of this page to SELL by prioritizing “request demo” and make it always accessible during the user experience.
Design modern and easy user experience by restructuring and cutting down unnecessary content and visual elements.
- Reduce user scrolling times from 13 to 7 to easy the user experience;
- Replace concept illustrations with product user interface so users get more familiar with the product;
- Have product user interface menu bar as the background to indicate how to navigate in Edge product.
If the video is not autoplay, press the "pause" button on the right below corner:)
Add” why OpenResty edge”, “benchmarking” and “case study” section to educate users the outcome of using the product;
- Prioritize “request demo button” and make it stick to the top;
- Reduce colors and add customized icons
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